Winning Loyalty in a Digital World: The Rise of Experience-Centered E-Commerce
These days, e-commerce is no longer just a space for comparing prices—it has evolved into a battlefield of experiences. Customers...
Automation or Employment? The Balance of the Future
uman or Machine? The New Power Dynamic in the Marketing World As with every Sunday, this week I’d like to...
AI in Marketing: Should We Be Afraid or Embrace It?
Artificial intelligence (AI) is now at the core of marketing. It is no longer just the technology of the future;...
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